27 Mar

2 Min read

Enhancing Amazon Cognito with Nok Nok’s FIDO-Certified Authentication

March 27, 2025 Nok Nok News 0 comments

Enhancing Amazon Cognito with Nok Nok’s FIDO-Certified Authentication

We’ve recently made an exciting announcement about what Nok Nok is doing with Amazon, and we’re proud of it. We’ve made our Nok Nok Authentication Cloud available for Amazon Cognito, directly from AWS Marketplace, which means businesses can easily integrate our exceptional authentication into their Amazon Cognito deployment.

Organizations using Cognito can now make logging in safer and easier. Instead of using passwords, organizations can implement phishing-resistant, FIDO-certified authentication with a seamless user experience through advanced technologies and adaptive security measures. Our Nok Nok Authentication Cloud prevents account takeover and fraud while offering a frictionless login experience tailored to modern security needs.

What’s really cool and the best part about the integration is that Nok Nok Authentication Cloud makes it easy to transition from legacy methods to modern FIDO-based passkey authentication, simplifying the complexities across platforms and devices. This means organizations can take advantage of features like adaptive authentication policies, which, once configured, will adjust authentication paths based on contextual data like existing credentials, device type, device health, and location. This flexibility allows Amazon Cognito customers to select the authentication options best suited to their application ecosystems while ensuring they stay ahead of evolving cybersecurity standards.

This is a big deal for organizations using Amazon Cognito because it simplifies the process of implementing secure authentication. They can get it directly from the AWS Marketplace, which makes it easy to set up and manage, helping them stay ahead of evolving cybersecurity threats.

We’re proud to have our Nok Nok Authentication Cloud available to Amazon Cognito users because it will help these organizations combine security with a smoother user experience. And since it’s integrated with the marketplace, it’s easy for companies to purchase, adopt, and use.

If you’d like more information, please check out this integration video and contact us via the form below.

11 Oct

3 Min read

Ditch the Passwords and Embrace Passwordless Solutions for Effortless E-Commerce

October 11, 2023 Nok Nok News 0 comments

In our hyper-connected digital era, where online shopping is an integral part of our lives, the cumbersome process of creating and managing passwords has become a significant roadblock for e-commerce platforms. A study by NordPass reveals that a typical internet user juggles between 70 to 80 different passwords, highlighting the complexity users face in managing their online identities. It’s high time we explore more convenient and secure alternatives to passwords to enhance the online shopping experience.

Imagine signing up for e-commerce websites with the same ease and simplicity you experience when unlocking your mobile device using facial recognition or a finger swipe. The prospect is intriguing, practical and when done correctly, more secure. Biometric authentication could potentially revolutionize the way we interact with online platforms, particularly in the realm of e-commerce.

One of the costly issues faced by e-commerce sites is shopping cart abandonment, which accounts for a staggering $18 billion in lost revenue annually. A significant portion of this abandonment stems from the cumbersome process of creating a password during the checkout process. When users are prompted to create an account with a password, especially when they are trying to complete their transaction, friction is introduced. This friction can discourage potential customers, leading them to opt for a guest checkout and even abandon their carts.

The consequences of this friction extend beyond lost sales. E-commerce platforms miss out on the opportunity to build customer loyalty and gather valuable customer data for tailored marketing strategies. When users opt for guest checkouts, companies lose the chance to personalize their outreach and marketing efforts. Marketing is all about understanding your audience, and the more information a company has about its users, the better they can target and engage prospective customers effectively. Studies show that users who create accounts have a 10% higher average order value.

What if e-commerce websites offered an alternative solution to the traditional password setup, allowing users to employ biometrics for authentication in the form of “one-step checkout” so that customers don’t have to enter their information repeatedly? Passwordless authentication that utilizes biometrics, such as touch ID and Face ID can provide a seamless and secure user experience. No need for complex passwords! Additionally, implementing FIDO-based Passkey authentication solutions, like those offered by Nok Nok, can protect users from the most common type of attack – phishing – making it extremely difficult for malicious actors to gain unauthorized access to accounts. This proactive approach to security not only benefits customers but also strengthens the credibility and trustworthiness of e-commerce platforms.

By embracing passwordless authentication solutions, e-commerce platforms can simplify the onboarding process leading to increased account creation and reduced cart abandonment rates. The seamless experience would encourage users to complete their purchases, engage more often and potentially foster long-term relationships, leading to increased revenue and enhanced customer loyalty.

It’s evident that the traditional method of creating and managing passwords is outdated and cumbersome, particularly in the fast-paced world of e-commerce. Implementing FIDO-based passkey authentication can be a game-changer, providing users with a more convenient and secure means of accessing e-commerce sites. It’s time for the industry to embrace these innovative authentication methods and elevate the online shopping experience for everyone.

28 Jun

3 Min read

Reduce Cart Abandonment with Passkey Authentication

June 28, 2023 Matt Lourie 0 comments

Reduce Cart Abandonment with Passkey Authentication

Matt Lourie, Sr. Director of Engineering

Passkey authentication is a solution to streamline the login and registration process, enhancing the overall user experience.

Developers of e-commerce web applications constantly face the challenge of improving user experience and increasing conversion rates. One common issue that online businesses struggle with is shopping cart abandonment. This blog explores the impact of complex login processes on cart abandonment rates and introduces passkey authentication as a solution to streamline the login and registration process, enhancing the overall user experience.

The Problem With Shopping Cart Abandonment

A recent study conducted by the FIDO Alliance sheds light on the significant losses faced by online retailers in the U.S. due to complex login processes. The survey found that 58% of shoppers abandon their carts and halt their purchases due to difficulties encountered during the sign-in process. Password-related frustrations, such as forgetfulness or the need to create new accounts, deter consumers from completing transactions. Additionally, 28% of respondents expressed that the hassle of setting up and remembering new passwords would discourage them from signing up for a new account. The study reveals a clear need for a simpler and more convenient authentication solution.

The Power of Passkeys

Passkeys offer a practical solution to address the challenges associated with complex login processes. Passkeys are a new and better way of signing in to websites and apps without passwords. They are unique digital keys that are stored on your device and verified with your biometric sensor, such as your fingerprint. Passkeys are more secure and convenient than passwords because they can’t be reused, guessed, or stolen.

In the study, consumers expressed a preference for on-device biometrics, such as fingerprint or facial recognition, as alternatives to passwords. These methods were perceived as quicker and easier to use, with 68% believing they were more expedient than traditional two-factor authentication. Retailers that offer on-device authentication were seen as more invested in customer experience, privacy, and security, and were more likely to be recommended to others. Passkeys help retailers stand out from competitors and create a positive brand image.

By eliminating the need for users to remember multiple login credentials, passkeys significantly enhance the overall user experience and encourage repeat visits. Users no longer have to struggle with password-related frustrations, leading to increased customer satisfaction and reduced cart abandonment rates.

Nok Nok Makes Implementing Passkeys Easy

Contrary to popular belief, implementing passkey authentication doesn’t require extensive coding or technical expertise. To help web developers, we have created a comprehensive video tutorial as part of our learning series. Our video tutorial demonstrates the step-by-step process of adding passkey authentication to your web app. Watch our video today, sign up for a free trial, and unlock the potential of passkeys to boost your conversions and improve customer satisfaction!

25 Aug

3 Min read

Open Banking API Security: Risks And Standards

August 25, 2022 Nok Nok News 0 comments

Open banking is a logical innovation in response to the increased reliance on online banking and use of E-Commerce throughout the world. While open banking offers numerous benefits, it also comes with cyber security risks for consumers and financial institutions. As more countries move to embrace open banking, here’s what you need to know about it.

What Is Open Banking API Security

Open banking is the practice that allows third-party financial service providers to access consumer banking, transaction, and other financial data from banks and other non-bank financial institutions. A network of accounts and data will be accessible for both consumers and service providers, potentially reshaping the financial landscape.

Open access to the network of financial data, financial institutions and lenders can get a more accurate picture of a consumer’s financial situation and, from there, offer more competitive terms; conversely, services could show consumers their financial situation to help them make wiser decisions.

Open Banking API Security Risks Including Cyber Security

Naturally, the idea of sharing financial data is intimidating at a time when cyber security data breaches are at an all-time high. As such, Open Banking has established tight security measures to protect sensitive data. Nevertheless, there remains some security risks:

Attacks on API security weaknesses
Attacks on fintech companies, which have different security measures, who have access to Open Banking API
Attacks on the Open Banking platforms itself

Different banks and institutions who likely have equal access to Open Banking employ different levels of security. This means that the wider the network, or the more accessible the data is, the more security concerns are present. Cybercriminals may use these as a leverage in finding weaknesses in layers of security measures.

Open Banking API Security Standards

To protect the consumers, Open Banking security standards have been established. Open Banking security standards are established and regulated by financial regulators, and fintech companies must prove that they meet these standards before allowing into the ecosystem. Artificial Intelligence is also employed to identify unusual activity, verify users, and monitor user accounts. It can also help monitor the implementation of safety standards. Following this, banks and companies can implement information sharing to stay updated on new cyber security measures and threats. Banking institutions and fintech companies are also expected to incorporate modern authorization and authentication processes such as FIDO and FIDO2 to prevent password and other types of data breaches.

FIDO biometric authentication is one of the strongest and most convenient ways to strengthen cyber security and eliminate unnecessary user friction. By doing away with brittle knowledge-based authentication systems, it becomes more difficult for cybercriminals to breach accounts. Learn more about Nok Nok’s passwordless FIDO authentication system here.

04 Mar

3 Min read

Key-based Biometric Authentication: Addressing Fraud Through Modern Security

March 4, 2022 Nok Nok News 0 comments

Technology offers convenience. That cannot be denied. Recent years have proven how beneficial the Internet and smart devices can be in making various activities easier. A good example of this is online shopping. In the United States alone, more than 70% of residents have switched to online shopping in 2021 driven in part by changes in consumer purchasing behavior due to the Covid pandemic.

Cyber Attacks: Fighting Risks

With the rise in the number of E-Commerce users come risks in security. Add to this the increase in electronic payment use for various transactions, including P2P payments.

Today’s new trend in Trust and Safety means institutions that have been strengthening cyber security for their own enterprise benefit, are now starting to focus on protecting end-users and their data.

One way of doing this is by adopting modern authentication and security measures like FIDO-based biometric authentication. Generally, this type of user-centric authentication involves cryptographic keys and biometric methods including fingerprint use, voice authentication, and facial recognition, among others. In FIDO-based biometric authentication, user biometrics are under the control of the user and are never passed or stored by the enterprise.

Having modern authentication and security measures can prevent 80% of successful cyber breaches that according to Verizon’s 2021 annual security report, start with a man-in-the-middle or phishing attack, resulting in account take-overs, which are serious issues worldwide.

In the U.S., online fraud attempts involving card payments increased by 23%. The Feedzai reported that during the second quarter of 2021, 93% of banking fraud occurs online and 83% of card fraud was done online.

Purchase scams accounted for the top scam during the quarter based on volume. These happen when consumers are charged for products or services that they will not receive.

Among other scams that are common during the period is SMS phishing or what some call smishing.

Taking the Right Step With Biometrics

Modernizing the security of identity verification for online transactions and interactions is also a must. The best way to do that is by implementing FIDO biometric and key-based authentication. With this modern authentication and security, it is harder for bad actors to get access to accounts and data.

This is especially crucial for financial institutions. Protecting cyberspace will also protect user data and assets.

That said, shifting into and implementing FIDO key-based identity and authentication can be a bit challenging for beginners. So, it may help to work with a reliable industry expert like Nok Nok that has already built a key-based identity and biometrics authentication platform trusted by some of the biggest banks, telcos and financial services brand in the world.

Nok Nok is a member of the FIDO Alliance and is an industry leader in the application of this modern security technology . Nok Nok also founded the association at the forefront of the fight against cyber threats and the over-reliance of people on passwords and other legacy knowledge-based authentication methods. In fact, the company offers multiple fast identity and passwordless authentication solutions like the incorporation of biometrics authentication including passwordless biometric authentication into consumer IoT devices.

You can check Nok Nok Products to find out more about multi-factor authentication and determine what is the best solution for your clients.

15 Feb

2 Min read

E-Commerce Channels Get Better Security

February 15, 2022 Nok Nok News 0 comments

Security is among the top priorities and concerns of consumers around the world. That is especially true as we welcome more cashless transactions. Fortunately, many organizations have realized the importance of cyber security. For instance, EMVCo partnered with FIDO Alliance and W3C for fraud prevention.

Secure Transactions With Cyber Security

EMVCo, which is the organization that manages and develops EMV Specifications and programs to enable card-based payments, continuously works to ensure secure payment transactions. Addressing the challenges that come with global interoperability, the organization introduced an enhanced EMV 3-D Secure (3DS) Specifications.

The latest version is called the EMV 3DS 2.3. It aims to improve the customer experience while strengthening the capabilities of acquirers, issuers, and merchants to fight fraud across various e-commerce channels and devices.

EMV 3DS 2.3 At A Glance

The goal of adopting EMV 3DS 2.3 is to make the overall payment experience of customers better with a streamlined authentication process. At the same time, it offers more flexibility in implementing the EMV 3DS across channels and devices. Thus, helping issuers with the identification of fraudulent transactions.

One of the most important updates of this version focuses on cyber security. In its bid to further its efforts against fraud, EMVCo worked with World Wide Web Consortium (W3C) and FIDO Alliance. The collaboration resulted in the inclusion of Web Authentication (WebAuthn) and Secure Payment Confirmation (SPC) in the EMV 3DS flow. With these, issuers or merchants can better determine if a transaction is legitimate or not.

Here are other things you can expect:

Expect easier implementation of EMV 3DS on traditional and non-traditional e-commerce payment channels and/or devices due to the Split-SDK model that has multiple variants.
The consumer authentication process is seen to be faster as the updated version supports device binding, wherein the consumers’ devices remember their authentication details.
The automated out-of-band transitions will allow consumers to seamlessly switch from a merchant application to a merchant application and vice versa.
There will be additional data — transaction and EMV Payment Token — to help the issuers better identify transactions. Said data will also help simplify authentication in the future.

You can learn more about EMV 3DS Specifications on the organization’s website. You can also stay updated on new developments in cyber security by subscribing to Nok Nok.

Contact Us

Latest Posts

Navigation

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Enhancing Amazon Cognito with Nok Nok’s FIDO-Certified Authentication

Enhancing Amazon Cognito with Nok Nok’s FIDO-Certified Authentication

Ditch the Passwords and Embrace Passwordless Solutions for Effortless E-Commerce

Reduce Cart Abandonment with Passkey Authentication

Reduce Cart Abandonment with Passkey Authentication

Matt Lourie, Sr. Director of Engineering

Passkey authentication is a solution to streamline the login and registration process, enhancing the overall user experience.

Open Banking API Security: Risks And Standards

What Is Open Banking API Security

Open Banking API Security Risks Including Cyber Security

Open Banking API Security Standards

Key-based Biometric Authentication: Addressing Fraud Through Modern Security

Cyber Attacks: Fighting Risks

Taking the Right Step With Biometrics

E-Commerce Channels Get Better Security

Secure Transactions With Cyber Security

EMV 3DS 2.3 At A Glance

Contact Us

Contact and Subscribe

Latest Posts

Navigation

Please complete this form to view and download this resource.

Submit to Download Forms

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.

Please complete this form to view and download this resource.